Quick and Easy Monetizing and Benchmarking of Social Impact from Caesars Entertainment

This document infographic monetizes the value of the Caesars Entertainment (a Civic 50 honoree) community involvement to society. It concludes that for every $10 in revenue that Caesars makes, its communities get $4.80 of social impact, 2.5x the average. Not difficult to do. It took me 1 week.

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Bea Boccalandro

President, VeraWorks

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